BA in Communication Management
The communication management major is an interdisciplinary, “next-level” degree program that trains students for promotion, management, and leadership. This degree program equips graduates with many skills needed for promotion and leadership in a variety of fields, such as business, health care, government, hospitality, and more. Communication management graduates are equipped in foundational theory and with expertise in conflict management, small-group decision-making and facilitation, understanding organizational cultures and functioning, relational communication, persuasion and social influence, intercultural communication, and much more.
To prepare for career opportunities, students are required to complete a 3-unit communication internship prior to graduation. Communication management graduates often work as:
- Managers and organizational leaders
- Communication training and development specialists
- Strategic communication (including social media) specialists
- Human resource officers
- Corporate or personal event planners
- Customer relations managers
- Sales representatives
- Higher education administrators
- Student development professionals
- Ministry leaders in churches or nonprofits
- Marriage and family counselors
To graduate, communication management majors must maintain a cumulative grade-point average of 2.0 or higher in their major coursework.
|Lower-Division Core Requirements|
|COMM 111||Public Communication 1||3|
|COMM 201||Introduction to Communication Studies||3|
|COMM 211||Professional Communication||3|
|COMM 225||Communication and Relationships||3|
|COMM 230||Small Group Communication||3|
|COMM 260||Intercultural Communication 2||3|
|Upper-Division Core Requirements|
|COMM 300||Research Methods in Communication||3|
|COMM 305||Writing 3: Writing for Communication 3||3|
|COMM 335||Leadership Communication||3|
|COMM 420||Conflict Management||3|
|COMM 430||Organizational Communication||3|
|COMM 440||Persuasion and Attitude Change||3|
|COMM 490||Communication Internship 4, 5||3|
|or PADM 399||Public Administration Practicum|
|COMM 496||Communication Capstone: Ethics and Communication||3|
|Choose 6 units from the following:||6|
|Rhetoric and Political Influence|
|Program Implementation and Evaluation 4|
Meets the General Education Oral Communication requirement.
Meets the General Education Intercultural Competence requirement.
Meets the General Education Writing 3 requirement.
COMM 490 and PADM 375 meet the General Education Integrative and Applied Learning requirement.
PADM 399 counts for 3 units of COMM 490 and 3 units of nonmajor elective credit. PADM 399 also meets the General Education Civic Knowledge and Engagement requirement.
Program Learning OutcomesStudents who successfully complete this program shall be able to:
- Explain how communication creates, sustains, manages, and changes persons, groups, organizations, and society, and use that knowledge in an ethical manner.
- Articulate how the Christian faith and one’s worldview can inform the study, evaluation, and practice of communication.
- Identify one’s own communication tendencies, strengths, and weaknesses.
- Express ideas clearly and accurately through oral and written communication using various media in academic and practitioner contexts.
- Utilize quantitative and qualitative research tools to explore communication worlds.
- Apply communication theories and ethics to various communicative situations.
- Identify a vocational direction where one’s communication skills can be utilized to make a positive difference.